Our team experts will develop marketing strategies and creative campaigns that weave together multiple marketing disciplines (paid advertising, earned media/PR, promotion, owned assets and social media) that are executed across a variety of media, and selected to suit the particular goals of your brand. Through our IMC strategic plan we’ll leverage the intrinsic strengths of each discipline to achieve greater impact in concert than can be achieved individually. It’ll inherently provide multiplied benefits that include a synchronized brand voice and experience, cost efficiencies generated through creative and production, opportunities for added value and bonus which cumulatively produce extraordinary brand equity and ROI.
Our IMC Strategy stresses the importance of a consistent, seamless, multi-dimensional brand experience for the consumer. This means that each branding effort – across television, radio, print, Internet, and in person – is presented in a similar style that reinforces the brand’s ultimate message